Senior Manager - Field Marketing (MAR05874)

Marketing

Bengaluru, Mumbai

About Us

Zycus is a global leader in Source-to-Pay (S2P) procurement software, helping large enterprises drive efficiency, compliance, and measurable value across their procurement and finance operations. Trusted by leading Fortune 1000 organizations worldwide, Zycus enables procurement teams to move from cost control to strategic value creation.

At the core of Zycus’ platform is Merlin AI, an advanced AI-powered engine that brings intelligence, automation, and predictive insights across the entire procurement lifecycle—from sourcing and contract management to procurement, invoicing, and supplier management. Merlin AI empowers Chief Procurement Officers and finance leaders to make faster, smarter decisions with real-time visibility and actionable insights.

Zycus is consistently recognized by top industry analysts such as Gartner, Forrester, and IDC for its innovation, depth of functionality, and strong customer outcomes. Known for its enterprise-grade solutions, global delivery model, and customer-first mindset, Zycus partners closely with organizations to modernize procurement and unlock long-term business value.

With a strong global presence across North America, EMEA, and APAC, Zycus continues to invest aggressively in product innovation, AI-led capabilities, and brand leadership—shaping the future of intelligent procurement.

We Are An Equal Opportunity Employer:

Zycus is committed to providing equal opportunities in employment and creating an inclusive work environment. We do not discriminate against applicants on the basis of race, color, religion, gender, sexual orientation, national origin, age, disability, or any other legally protected characteristic. All hiring decisions will be based solely on qualifications, skills, and experience relevant to the job requirements.

Job Description

Zycus is hiring a Field Marketing Expert with experience in global events, on-ground marketing, and 3rd party sponsorships. You’ll own event strategy, budget management, and ROI analysis while driving impactful field marketing programs that strengthen Zycus’ global presence.

Roles and Responsibilities:

Event Strategy: Shape and execute a comprehensive field marketing strategy aligned with our business objectives, targeting large enterprises.
Event Planning: Coordinate diverse on-ground marketing events, from 3rd party sponsorships to large-scale company events, ensuring a seamless blend of intimacy and experiential marketing.
Global Reach: Leverage your extensive global network and experience to enhance our presence in key markets worldwide.
Budget Management: Effectively manage and allocate budgets, maximizing the impact of marketing events.
Event Execution: Ensure flawless execution, overseeing logistics, venue selection, content creation, and attendee engagement.
ROI Analysis: Conduct thorough ROI analysis, providing insights for continuous improvement in event effectiveness.
Collaboration: Work closely with sales and marketing teams, aligning field marketing efforts with overall business strategies.
Stakeholder Engagement: Cultivate and maintain relationships with key stakeholders, including trade bodies, associations, event organizations, partners, vendors, and sponsors.
Innovation: Stay abreast of industry trends and infuse innovative marketing approaches into our events.

Job Requirement

Skills and Experience Required:

Bachelor's degree in marketing, Business, or related field. MBA is a plus.
8-10 years of proven experience in field marketing, emphasizing on-ground event management and global events.
Strong expertise in event strategy, sponsorship management, budget planning, and ROI analysis.
Strong project management skills with meticulous attention to detail.
Excellent communication and interpersonal skills.
Ability to work independently and collaboratively within a team.
Proficiency in event management software and marketing automation tools.
Willingness to travel globally as needed.

Why Should You Work with Zycus?

Marketing recognized by Gartner as a key strength: In the 2026 Gartner Magic Quadrant for Source-to-Pay, Gartner explicitly cited Zycus’s marketing as one of its strongest points, highlighting sustained investment in brand, Merlin AI visibility, and effective regional engagement.
Build on a brand enterprise buyers already trust: Gartner clients specifically cite Merlin AI as a reason for engaging with Zycus, giving marketers an analyst-validated story that resonates with C-suite buyers.
Enterprise-scale impact: Work on strategic GTM initiatives targeting CPOs, CFOs, and global procurement leaders, influencing complex, high-value enterprise deals.
Global scope with real ownership: Drive marketing across North America, EMEA, and APAC, balancing global brand building with region-specific execution.
Marketing with a seat at the table: Partner closely with Sales, Product, and senior leadership, with clear visibility into how marketing directly impacts pipeline, deal velocity, and growth.

About Us

At the core of Zycus’ platform is Merlin AI, an advanced AI-powered engine that brings intelligence, automation, and predictive insights across the entire procurement lifecycle from sourcing and contract management to procurement, invoicing, and supplier management. Merlin AI empowers Chief Procurement Officers and finance leaders to make faster, smarter decisions with real-time visibility and actionable insights.